Sponsor Opportunities

EVENT INFO

Spring Jam brings University of Minnesota students together for a festival experience. Complete with free carnival rides, live music, and food, Spring Jam is the perfect welcome party for warm weather!

WHAT’S IN IT FOR YOU?

The University of Minnesota’s Spring Jam experience offers companies an exclusive opportunity to connect with the University population at one of the largest social events on campus!

OUR CAMPUS AUDIENCE

Total Enrollment: 52,000
Possible Overall Reach: 2,600,000

SPRING JAM REACH

  • Opportunity to interact with up to 7,000 students at Spring Jam.
  • Over 198,000 Spring Jam webpage views annually.
  • 30,000 followers across InstagramTwitterFacebook, and Snapchat.
SJ18 Students

Marketing Opportunities

PLACE YOUR COMPANY’S LOGO ON THE FOLLOWING MARKETING MATERIALS.

Web

WEBSITE: Level 1

Logo on Spring Jam sponsor page is included in all Spring Jam sponsorships.

REACH: 65,000
Sponsor - web

Digital

DIGITAL SIGNS

Four weeks of digital signage displayed in Coffman Memorial Union, Saint Paul Student Center, West Bank Skyway and in all student residence halls.

REACH: 310,000
PRICE: $1,500

SOCIAL MEDIA POST:

Available upon request. Limited space available.

Reach: 280,000 
Price: $1,000
 
Sponsor: Digital 1
Sponsor: Digital 2

 

[email protected]

Space is limited. Opportunities limited to availability.

Additional Opportunities

Two men behind a Coca-Cola Sponsorship table

Category Exclusivity

Category exclusivity ensures a company as the singular Spring Jam company sponsor within their product or service category.

PRICE: $5000
Students at sponsor's table

Event Experience Level 1

Event Experience Level 1 allow companies a 10ft x10ft space to promote and engage with students at Spring Jam. All Event Experiences come with a 6ft table and two chairs (provided unless otherwise specified).

PRICE: $3,000
Student on electric bike

Event Experience Level 2

Event Experience Level 2 allows companies to collaborate with Spring Jam staff to create event experiences of any size. Inquire about possibilities.

PRICE: $5000
Woman with mini donuts

In-Kind Food Sponsorship

In exchange for food donations equivalent to a $2,000 value, in-kind food sponsors are offered event presence, complete with a 6ft table and two chairs.

VALUE: $2,000

[email protected]

Space is limited. Opportunities limited to availability.

Crowd of students enjoying Battle of the Bands

Battle of the Bands: Final Battle

Promote your brand at the Final Battle of this annual competition determining which student musical group will perform on-stage at Spring Jam. Inquire about possibilities.

Date of Event: Saturday, April 30 - 2pm
Reach: 750+

PRICE: $500 OR food donation equivalent to $500

[email protected]

Space is limited. Opportunities limited to availability.

Guidelines For Logo Use

Logos

We request the following:

  • One Color Vector Graphic (i.e. Adobe Illustrator File) OR
  • One Color High Res Photoshop PNG (with transparent background)
  • One Vertical and one Horizontal option (if possible)

Please avoid sending Photoshop files, multiple color logos, or logos with a gradient.

For your information, Student Unions & Activities displays Sponsorship Logos in white, black or maroon.

Logo Application

PRINTED MATERIALS

Logos on printed materials will appear in either white, black, or maroon and will be optically scaled to the height and weight of the Student Unions & Activities wordmark.

Example: the logo bar on a 11”x17” poster is approximately .4 inches. 

DIGITAL MATERIALS

Logos on printed materials will appear in either white or black and will be optically scaled to the height and weight of the Student Unions & Activities wordmark. If the Student Unions & Activities logo is not near the sponsor’s logo, the sponsor’s logo will be scaled proportionally to surrounding sponsors’ logos.

LOGO APPROVAL

Once you approve the usage of your logo, we will extend it to all of our materials. Due to time constraints and volume of materials, no other final approvals will be offered.